AI Adoption
Going beyond mere prompting and preparing the wider organisation for large-scale AI adoption and innovation by tackling people's skillsets, mindsets, and contexts — not just changing what they know, but how they work, so adoption sticks and innovation lasts.

96%
of C-suite leaders expect AI tools to increase company's productivity*
47%
of employees have no idea how to achieve the gains their employers expect*
74%
of companies struggle to achieve and scale value from AI**
~70%
of AI implementation challenges stem from people & process issues**
* Source: Upwork Research Institute
** Source: 'Where's the Value in AI?' report, BCG
Most organisations treat AI adoption like a software rollout: pick a tool, train the team, job done. But AI changes how we work, not just what tools we use. That’s why AI adoption hard. It means abandoning habits built over years, rethinking roles, and adapting while work identities shift and jobs change. That’s not a training challenge — it’s a seismic shift in behaviour.
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Meeting that challenge needs a different, holistic approach — one that treats it as an organisation-wide change initiative. An approach rooted in systems change, behavioural science, and empathy for the human experience of work.
AI Adoption Accelerator
Introducing
The AI Adoption Accelerator turns our belief in a systems-driven, human-centred approach to AI adoption into a practical, high-impact programme. It helps you close the gap between AI ambition and real-world use by aligning systems, skills, and culture.
In a few months, we help your organisation build the confidence, systems, and culture to make AI part of everyday work — and to be ready for the continuous learning and innovation that AI transformation will demand in the years ahead.
The framework
Most AI adoption programmes stop at upskilling. Ours starts with a research-backed behaviour change model — combined with the messy realities of rolling out AI in real organisations. It’s built on what works across humans and systems, not a patchwork of disconnected quick fixes.
Foundation
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Diagnosing exactly what’s going on with AI in your organisation — and where the gaps are costing you.
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Aligning your organisation around the levers that will create the biggest behavioural shift in your context.
Activation
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Building the skill, confidence and habits to use AI well, safely, effectively, and often.
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Driving momentum that moves from early wins to widespread, sustained adoption.
Culture
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Creating spaces for experimentation and innovation that embed the ability to adapt at speed, ensuring skills and impact endure through ongoing AI transformation.
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Equipping your organisation to keep evolving as AI tools, skills, and opportunities change.
Working together
AI may be the most powerful technology of our time, but it will only deliver its full value with the right approach. How you guide adoption now will determine not just the benefits you see today, but how ready your organisation is for the years ahead in a working world unlike any before.
With the AI Adoption Accelerator, we work alongside you to take a holistic path — aligning systems, skills, and ways of working so AI becomes part of your organisation’s DNA.
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Partner with us to make AI adoption your organisation’s next great success story.